Digital marketing has evolved significantly with the growing prevalence of mobile smartphones. With the smaller screen size and on-the-go nature of the platform, marketing strategies, especially for local SEO, have to adapt and become more mobile friendly. Another way of saying this is “mobile optimization.”
Mobile optimization sounds technical and scary, but with proper help from a good developer or experienced digital marketing agency like Ceemi Agency, your business’s website and digital marketing strategies can become optimized for mobile. But what does that mean?
Mobile optimization makes sure that your website can adapt to show on smartphone and tablet screens, with their vertical orientation and smaller size, in user friendly and aesthetically pleasing ways. Gone are the days when a desktop-based website can simply be shrunk down to fit a smartphone or mobile screen. These days, Google and other search engines have incorporated mobile optimization into their algorithms so that if your site is not mobile friendly, it can affect your ranking when people search for you on their phones.
For more details on mobile optimization information and strategies, contact Ceemi Agency today and get your website and other digital marketing strategies optimized for mobile.