Instagram Marketing
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Instagram Marketing
At Ceemi Agency in Long Beach, CA we offer Instagram marketing for clients looking to expand their digital marketing strategy and digital footprint.
Instagram is a social network owned by Facebook, Inc. where users share photos and videos from their lives, write captions, add filters, engage with others, explore, creep, and more. Instagram currently has over 1 billion users worldwide with 112.5 million in the US. Imagine the scope of using this powerful platform for your business’s marketing efforts.
Instagram Ads
Since Instagram is such a visual platform, text ads are not a thing here. Rather you need an image, set of images, or video (which can be accompanied by text) to reach your audience. Just like other platforms you can be very detailed in the demographics you are targeting.
You can buy, run and track ads in one of three ways. The easiest way to run ads is by promoting posts you’ve shared on Instagram. Just select the post you want to promote, and then track who sees and interacts via View Insights.
The exciting part? Instagram advertising works! In March 2017, over 120 million Instagram users visited a website, got directions, called, emailed, or direct messaged a business based on an Instagram ad.
More Audience
Within a few years, Instagram has attracted more people than any other social media website. With over 1 billion users, businesses need to add Instagram to their marketing strategy.
More Shareable
The more people know about a business, the better chance it has to be successful. With so many users, Instagram helps you to target a bigger audience.
Know About Trends
Gain a better insight in market trends and customer interest. by comparing the number of likes and comments on your posts, you can tell what your customers are most interested in.
Increased Exposure
Efficient marketing strategy is to connect your business with customers where they already spend a lot of their time, like Instagram.
Market Success Indicator
The more followers you have, the better. A declining follower count means your clients aren’t satisfied or your content isn’t strong enough to keep their attention.
Friendly Relations
Instagram enables a business to sell something more than just products. It can help to build brand identity and foster better relationships between a company and their customers.
The Instagram Numbers Don’t Lie
Over 25 million business use Instagram worldwide
2 million monthly active advertisers
60% of the top brands on Instagram use the same filter for every post
Over 80% of all accounts on Instagram follow a business account
50% of Instagram users follow at least one business
There was $14 billion of estimated ad revenue in 2019
70% of U.S. companies use Instagram for marketing, edging out Twitter for the first time
60% of users say that they have learned about a product or service through Instagram
The average user will spend 28 minutes a day on Instagram
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